Style File № 40

How to dress like Don Draper from Mad Men

A grey two-button suit made to spec by Brooks Brothers, a white shirt, a narrow tie and a hat he takes off indoors.

Grey Two-Button SuitWhite Point-Collar ShirtNarrow Dark TieFlat Pocket SquareFelt Fedora

1960–1970, Madison Avenue 9 pieces 2 looks

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№ 40 Mad Men The most accurate suit on television. DonDraper Made to spec, by Brooks Brothers. 1960–1970, Madison Avenue 9 pieces Grey Two-Button Suit · White Point-Collar Shirt · Narrow Dark Tie

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The Wardrobe, Decoded

The most accurate suit on television.

Janie Bryant designed Don's tailoring herself and had Brooks Brothers build it: "I would give them my designs for the principal male cast, and they would produce the suits according to my designs and specs." Her reference points were Cary Grant and Gregory Peck — "as was David Ogilvy." Nothing about the wardrobe is off the peg, which is the point of a character whose entire life is a fabrication.

Why we can't let it go

Don Draper is the most persuasive menswear on television, and it's persuasive precisely because it's empty. The man wearing the suit is an invention. The suit is the only thing about him that's real.

Bryant's tailoring is period-correct in a way almost nothing else is: a narrow lapel, a high armhole, a short jacket, a flat-front trouser with a clean break. It reads as sharper than modern tailoring because everything sits closer to the body without being tight.

And the palette almost never moves — grey, charcoal, navy, with a white shirt and a narrow dark tie. He gets more colourful as the decade goes on and the character comes apart, which is a nice inversion of the usual rule.

01

The Office

A pitch he is about to win

Grey, white and one narrow dark tie — the palette almost never moves.

01 Grey Two-Button Suit Narrow notch lapel, shorter jacket, flat-front trouser with a clean break. Not a modern slim cut. Budget Splurge
02 White Point-Collar Shirt Crisp, French cuffs where possible. Coloured shirts come later, with the decline. Budget Splurge
03 Narrow Dark Tie Slim, plain or micro-patterned, small knot. Wide ties are a different decade. Budget Splurge
04 White Pocket Square Folded flat, straight edge. Never puffed. Budget Splurge
05 Black Leather Oxford Plain toe, polished, matched to the belt. Budget Splurge
In this look 5

pieces · current prices are shown on Amazon

02

Out

A bar, a train, a hotel he isn't registered at

The suit plus a coat and a hat — outerwear as the only real variation.

In this look 4

pieces · current prices are shown on Amazon

How to actually wear the Don Draper look

The early-sixties suit is narrow rather than slim: a slim notch lapel, a two-button front, a shorter jacket and a flat-front trouser with a clean break at the shoe. Modern slim suits are tighter but longer, which reads completely differently. White shirt, every time. Point or spread collar, French cuffs when you can. Coloured shirts belong to the later seasons and to a man losing his grip. The tie is narrow and dark, tied in a small knot. Wide ties or big knots move you to a different era entirely. And the details are where it lands: a plain white pocket square folded flat, a slim leather belt matched to the shoe, and a hat if you have the nerve — worn outside and removed the moment you're indoors.